Spending a third of your entire life doing anything demands a large amount of attention to doing it well. We spend so much of our unconscious mind devoted to sleep, it’s easy to see why it sometimes doesn’t get the attention it deserves during our waking hours. There are certainly a lot of products out there to aid in rest, but the market is still full of potential. With 7 billion people in the world devoting more than 550 billion hours a night to one activity, there are that many reasons to get into this business.
With the advent of modern technology, humans are exposed to more stressors today than there were 100 years ago. This is not a news flash to anyone, nor is it a plea we increase the Amish community numbers. In every aspect of the industry from mattresses to sleep masks, advances have also helped people understand their sleeping styles better in order to live more productive lives. In this blog, we’ll explore the ways people use their entrepreneurial skills and industry know-how to sell the right goods and services to the public.
While I in no way claim to have a handle on every sector of the market, I can tell you that the amount of information out there is entirely overwhelming. I focus on attempting to simplify things and especially trying to apply that same simplification to potential markets, buyers and sellers. It’s not easy to navigate everything out there, so it’s up my goal to give real tips that go beyond the explanations you’ll find on every other site. Products can be great, and as a seller you want to focus on the great parts. However, there’s two side to everything and it may be worth at least considering as many aspects as possible before you set out to make more money on sleep.